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How to Scale Commercial Real Estate


Jul 30, 2021

Want to try auctioning rather than selling real estate? In today’s episode, we’re going to dive into them!  Mike Russo has an extensive background in global luxury residential real estate.  He is an accomplished professional with two decades of industry experience boasting quantifiable success closing record-setting transactions on an international scale.  Most recently, Russo served as director of business development and COO of Concierge Auctions, a global real estate marketplace specializing in the auction sale of luxury homes, where he personally handled over 350 property sales across 20 states and in 15 countries.


[00:01 - 09:05] Opening Segment


  • Let’s get to know today’s guest, Mike Russo
  • Mike shares his eventful real estate experience


[09:06 - 18:06] Building a Transparent Bidding Platform


  • Why People Like to Auction Luxury Real Estate
  • Mike talks about SparksOffer
  • You’ve got to be an agent.
  • The Process of Transparent Bidding
  • Equal Opportunities


[18:07 - 27:37] All About the Bidding Platform


  • SparksOffer, the Ebay of real estate
  • “We’re just a platform.” 
  • People don’t want added cost
  • Agents are threatened
  • “Our mission is on speed.”


[27:38 - 30:32] Final Four Segment




Tweetable Quotes


“We just try to stay humble.” - Mike Russo


“Marketplace does not work really well without an inventory.” - Mike Russo


“If you’re not utilizing what everybody else is using, then you’re really talking about the impossible task… You’ve got to be at a portion where everybody is at.” - Mike Russo


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Connect with Mike Russo through: mike@sparkoffer.com, LinkedIn, and  970-274-9801.  Check out his website https://www.sparkoffer.com/ and delve into a new side of real estate.


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